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Annique Rooibos Story

The Rooibos Discovery… still changing lives 40+ years later.

Dr Annique Theron stumbled on the natural healing powers of Rooibos when, one sunny April morning in 1968, she warmed her allergic baby’s bottle with warm Rooibos tea. Annique was amazed at the instant calming, soothing and healing effect it had on her baby daughter of fourteen months, Lorinda. Annique set out to investigate this tea’s healing potential and found she stood alone in her discovery of its antiallergic qualities. However, she soon found hundreds of mothers with similar problems varying from food allergies to eczema, insomnia and hyperactivity in their babies and children. Annique published her findings about allergies in children and adults in her book: “Allergies: An Amazing Discovery”.

Rooibos grows only in a small area in the Cederberg region of the Western Cape and the herbal beverage is manufactured from the plant’s needle-like leaves and stems.

Annique Health and Beauty uses 80% of the leaves and 20% of the stems in their Rooibos tea, because all the good properties are found in the leaves.

Rooibos tea’s properties:

  • Anti-allergic
  • Anti-spasmodic
  • Anti-bacterial
  • Anti-aging
  • Anti-viral
  • Anti-oxidant
  • No caffeine
  • very low tannin

Reasons why we have included ROOIBOS EXTRACT in our products:

  • It is rich in ANTIOXIDANTS and POLYPHENOLS.
  • Helps to REDUCE CHOLESTEROL and Triglycerides that can lead to heart disease.
  • Anti-Spasmodic
  • Anti-aging benefits
  • Helps to fight cancer
  • Contains ANTI-VIRAL and ANTI-BACTERIAL properties.
  • Helps to combat stress
  • Helps to balance BLOOD SUGAR levels: likely to prevent and alleviate Diabetes.
  • Contains enzymes to improve NUTRIENT ABSORPTION.

Dr Annique Theron’s achievements during working at Annique Health and Beauty

1971: Annique’s desire to help others is evident from her first product – the Annnique Wonder Slim or as it is now known – the Annique Lifestyle Shake formula. This product was originally formulated by the CSIR to supplement malnourished people’s food with essential nutrients. Thanks to this product thousands of clients regained their slim and improved their health – with Annique’s help.

1973: Annique Theron launches her first Skin Care products, with the star product the Annique Revitalising Cream. This unique product contains three Revitalising Serums that repair, renew and rejuvenate the skin like no other product. The Annique Revitalising Cream is supplemented by other Annique products and produces unbelievable results up till today for all skin types across the world!

1978: The first Annique Health Formula is launched and heralds the beginning of an entire range of sophisticated capsules with unique combinations of different Essential Vitamins, Minerals and Enzymes.

1985 – 1995: Annique’s Rooibos Tea is introduced. Its unrivalledtaste and quality wins over thousands of people to enjoy Rooibos Tea internationally. Testimonials about Annique Rooibos Tea are received from all over the world!

The University of Bloemfontein completes an independent study, which proves Annique’s discovery on the therapeutic qualities of Rooibos, which are: Anti-allergenic; Anti-ageing; Anti-viral; Anti-bacteriel, Anti-carcinogenic and Anti-oxidant.

1996: Annique Health & Beauty launches a unique multi-level network Business Opportunity which offers each person the opportunity to find wealth, happiness, self-fulfilment and health through Annique’s products. Annique offers a timeless system for thousands of people to become financially independent and ditribute unique products they believe in.

1997: Annique receives two Gold Medals for the formulation of the Annique Rooibos products and was the Winner in Geneva Switzerland of the WIPO’s International Woman Inventorbof 1997.

1999: This year Annique wins the Prix d’Excellence for the Sunblock Roll-on as the “Most Innovative Product” from the MARIE CLAIRE magazine.

2000: Annique again wins the Prix d’Excellence for the Annique Rooibos ResQue Creme as the “Most Revolutionary Product”. Annique also launches an extended Slimming Test Program with 880 participants across South Africa and are still receiving new success stories as a result of the Annique Lifestyle Program.

2003: This is the year we rejuvenated our own appearance with a new, glamorous look for the whole range. After five years of National Research into the health of South African men, women, teenagers and children, Annique developed a unique Micro-nutrient range to supply in the individual needs of our customers.

2004: Another year of celebration starts with Dr Annique Theron’s 75th birthday anniversary with a charity event where we donate R100,000.00 to Child welfare.

2005: Dr Annique Theron is rewarded the ATKV’s “Icon of the Year” award. The Annique Cellulite Range receives the MARIE CLAIRE highest recommended Body Care Award. We move into our new home office in Irene, Pretoria.

2006: Annique celebrates 35 years of existence with a special edition Revitalising Cream. This formulation is still insurpassable in the remarkable repair and rejuvenating results it delivers. Dr Annique Theron celebrates her 77th birthday.

2009: Annique Theron turns a wonderful 80 years young! In April Annique launched her long awaited autobiography – MANNA, filled with life stories, encouragement and historical photo highlights. Also launched the new Rooibos Miracle Tissue Oil with another unique Rooibos Oil Extraction for super anti-oxidant supply!

Ernest and Angelique Du Toit

Angelique and her husband Ernest du Toit had the privilege of acquiring Annique, the well-known and valued South African brand of premium health and beauty products from Dr Annique Theron in 2010.

Achievements

  • Trebled Sales.
  • over 20 000 consultants now sell Annique rooibos products.
  • Spreading annique’s mission and vision to Africa and the rest of the world

What makes the Annique skin care range even more unique are the following seven factors:

  1. Cleansing only once a day, at nig to maintain the facial skin’s pH.
  2. Press cream onto face instead of rub to avoid creating more wrinkles on the skin.
  3. Moisturising up to 8 times per day to rehydrate the skin.
  4. Sun protection forms part of the daily skincare routine even in winter
  5. Apply the pH Balancing Freshener as the last step in your skin care regime it closes the skin’s pores and avoids impurities to enter the skin.
  6. The Annique foundation is considered to be part of the Annique skin care routine, boasting anti-ageing and moisturising abilities.
  7. Scrub and mask twice a week at night.

Annique Health and Beauty consists out of the following product ranges

  • Advanced Technology
  • Forever Young Youth Restoring Range
  • Essence Treatment Range
  • DAILY SKIN CARE: LUCID for DRY and MATURE SKIN
  • DAILY SKIN CARE: HYDRAFINE for NORMAL and COMBINATION SKIN
  • Daily Skincare Synergy for oily skin
  • DAILY SKIN CARE: FACE FACTS for PROBLEM and YOUNG SKIN
  • DAILY SKIN CARE – MEN: 180⁰ SKIN ELEMENTS FOR MEN
  • FRAGRANCE: MEN
  • FRAGRANCE: WOMEN
  • DAILY BODY CARE: THE SPA
  • BODY CARE: ROOIBOS BABY
  • TREATMENT BODY CARE: RESQUE
  • ADVANCED BODY CARE: BODY XPERT
  • BODY CARE: SUN CARE
  • LIFESTYLE: FOREVER HEALTHY
  • LIFESTYLE: TEA THERAPY
  • LIFESTYLE: FOREVER SLIM SLIMMING SUPPORT
  • LIFESTYLE: MEAL REPLACEMENT
  • COLOUR CARESS Cosmetics